Listen to the Full Episode:
In this episode Peter Caputa shares some of his greatest learnings from his journey building Databox. Especially interesting to learn from him is how Databox go about generating content that is especially attractive to his target audience. Peter shares his practices very openly and generously.
Also in this episode Peter shares insights from his 10 years at HubSpot and how he build there the agency partner program, which made a huge impact for HubSpot’s market penetration.
What you’ll learn in today’s episode:
- How to build content that is attractive to your target audience
- How to bring massive traffic to your website based on crowdsourcing writing content
- What are some key success factors for building a channel program
Resources:
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