Resources

SMarketing Playbook

SMarketing Playbook

Get your copy of the SMarketing Playbook, a critical resource for success. Click here to take advantage of this powerpoint slide to help you build your own ‘sales & marketing process and automation playbook’.

SEO Checklist for B2B CMOs

12 things you can check to verify that your SEO program is on track to bring you more demand.

CMO success

Your first 100 days as a CMO

Whether it is your first term as CMO or not, there is no replacement for starting with a solid action plan from Day One to achieve results right off the bat

marketing budget template

How To Plan B2B Tech Marketing Budget

Watch the videos to learn how real B2B Tech CMOs and Marketing VPs create their annual marketing budget. A well-developed annual marketing budget will help keep your marketing department on track & focused on your top business goals.

Free Virtual Event Check-List and Project Management Gantt

With this customizable gantt template, you can map out the crucial steps for planning and executing a successful virtual event.

Good CMO - Bad CMO

This presentation was presented by Shoham Eckhaus, Chief Strategist at Penguin, on December 2nd. It highlights 5 important practices that Shoham believes to be supercritical for CMO success.