inbound marketing

Ep #11: Using Effective ABM to Win During Times of Extreme Uncertainty with Eytan Buchman

Today I’m interviewing Eytan Buchman, the CMO of the largest freight marketplace in the world, Freightos. During the current pandemic, Freightos’ mission to make global shipping faster, more cost-effective, and smoother is especially relevant, and Eytan joins me on the podcast to share how his company leveraged account-based marketing to succeed in these times of…

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Ep #4: Building a Powerful Content Strategy with Justin Champion

In today’s episode I’m interviewing one of my “content marketing gurus”, Justin Champion. Justin is the leading trainer on Hubspot’s academy for content marketing, and he’s here to share some practical advice that will help you take your marketing to the next level. I will be asking him specifically about how to apply the general…

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Ep #2: Using Thought Leadership and Authority Building as a Marketing Strategy with Avi Nowitz

Authority building and thought leadership may be buzzwords these days, but there is a very good reason for that. In this episode, Avi Nowitz joins me to share his expertise and lessons learned as the head of marketing at Presenso, a startup that has recently had massive success in these areas. Listen in as Avi…

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