B2B Marketing Episodes

Episode #23: Growth Hacking with Nimo Shkedy – How to reach out to the right prospects at scale

Listen to the Full Episode: In this episode Shoham interviews Nimo Shkedy, who shares his unique approach to Growth Hacking. Drawing on his background in Israeli intelligence, he talks...

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EP#22: Does a CMO Really Get 100 Days of Grace? – with Amit Daniel

In this episode, the CMO of Checkmarx, Amit Daniel, shares her insights and experiences on the first 100 days of a CMO, marketing budgets for 2023, and the importance...

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Episode #21: A CMO’s Journey: Navigating Through the Storm with an Emotional Compass – with Efrat Fenigson

In this episode, you’ll hear about what it was like for Efrat to be the CMO of the global company, Mindspace, during the global pandemic of 2020. Mindspace is...

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Episode #20: Databox CEO shares how he built his profitable SaaS business on purely organic traffic generated through a uniquely successful content strategy

Peter Caputa shares some of his greatest learnings from his journey building Databox, how Databox go about generating content that is especially attractive to their target audience as well...

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Episode #19: HubSpot’s CMO Kipp Bodnar shares advice to Marketing leaders in current times of financial uncertainty

Listen to the Full Episode:   Today I had the huge privilege to interview one of the most influential and successful marketers on the planet: Kipp Bodnar, CMO of...

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Ep #18: TytoCare VP Marketing shares strategies for times of financial market turbulence. [In Hebrew]

Listen to the Full Episode: What You’ll Learn In Today’s Episode: In this episode, Shoham interviews Ohad Pollak, VP of Marketing of TytoCare  About TytoCare: TytoCare is transforming primary...

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